Strategic Traction Took My Company to the Next Level

I know it sounds like a cliché, but Strategic Traction really did help me take my company to the next level.

My company sells and services sophisticated measurement equipment.  About three years ago, my company kind of hit a wall in terms of growth and profitability.  We were doing okay – but I knew we could better.

Someone told me it might be time for Strategic Traction.  I’d never heard of Strategic Traction, but I had a couple of meetings with members of the Corporate Performance Group team and I decided to give it a try.

I was still skeptical when we started our Strategic Traction meetings and I pushed back against some of the ideas and processes at first – but I began to change my mind when I saw changes starting to happen with my team and my company.  I found myself seeing a new company unfold as we moved forward.  I’m not saying we do everything perfectly – but we have made a lot of progress in building the company.

Bottom line, our revenues have more than doubled and our profits have tripled in the last three years.  Some of the improvement is tied to new opportunities in our industry, but a lot of the improvement is because Strategic Traction has changed the way we run our business.

We have a clear strategy for building our business, our people have a better understanding of what is expected of them and WE GET THINGS DONE.  My only regret is that I didn’t tap into Strategic Traction about ten years ago.

Self-Assessment: Link HERE if you would like to self-assess the health of your company.

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